Final sale 2-Course Bundle!

Get both Current-State and Future-State Blueprinting courses together for a flat $99!

FINAL SALE! $99

Get both courses!

Combine and conquer; get both Current-State and Future-State Blueprinting courses for $99 - a $350 dollar discount on both!

Need a refresher on each course? Check out their individual pages below

What our students say

It helped me unpack and showcase an existing process where the focus on onboarding didn’t allow people to visualise the troubles of those who  were kicked out of the relationship due to long periods of latency. We helped the business side to create a new process to get such users back in, instead of being kicked out and being treated as new!
Amit V.
Principal Manager, Business Transformation - Ministry of Manpower, Singapore
I’ve used blueprints as described by Practical Service Design for the past several months. Their system’s practicality and simplicity cuts through the noise and gets to the desired outcome: A clear understanding of the end-to-end experience.
Product Designer
Streaming Television and Movie Company
It provided me with a framework which I could use to engage my colleagues and add the right amount of friction to each step by forcing us to consider all the requirements to deliver it.
Peter Lumley
Co-Founder, Service Designer - Beyondbmi
It helped me identify improvements for onboarding new hires. Ultimately, it guided alignment within the department, gap for improved trainings, and what new resources were missing for new hires.
Service Design Lead
Travel Rewards Provider
I have applied this with an auto manufacturer here in Pakistan. The client is a JV with Changan Auto, largest chinese auto maker by volume. The customer journey expanded to 57 journey steps with extensive pre work followed by a 3 day workshop. The plan and ideation coming out of the whole effort were phenomenal and appreciated and owned by the CEO.
Shafaat Khan
Principal Consultant- AliKhan Consultants
The practical service blueprint created entire new opportunities at my company, and in my career. I would not be where I am professionally without the models, methods, and practices that Practical by Design taught me. The course here has returned more on the small investment than I ever imagined.
Principal Service Designer
Fintech Company

Students of the Practical Way

Our methods, training, and ethos span all industries, countries, and experience levels. With a focus on "practical practice," we have helped students in organizations across every sector, niche, and continent!

From tech to healthcare, insurance to banking, government to nonprofit, learners just like you (and us) have helped make their organization's customer experiences better!

Sign up to get early access to the course and join these brands in applying your own Practical Practice to the real world problems you and your customers face today!

Praise for Practical Experience Blueprinting

Blueprinting helped me unpack and showcase an existing process and allow people to visualize the troubles of our users. It helped the business side create a new process.

—Principal Manager, Business Transformation, Government

Practical Blueprinting gave me the right language to get the buy-in from leadership and stakeholders. The template was easy and allowed us to externalize things that were boxed up institutional knowledge and collectively raise the business acumen for everyone. That was priceless. The blueprint became a conversation piece driving healthy conversations and conflicts that elevated the quality of collaboration.  

—Innovation Strategist, Consulting 

It’s easy to talk about customer journeys. It is difficult to map them. But using Practical Blueprinting makes it easier.

—Chief Service Officer, Information Technology Consulting

We transformed our entire global talent-acquisition organization strategy using service design that started with a blueprinting session!

—UX Researcher, Technology and Manufacturing 

Blueprinting has helped us create rituals to eliminate silos and guarantee that our efforts are client-centered.

—Head of Design, Corp. Development and Digital Transformation

Blueprinting helped me unpack and showcase an existing process and allow people to visualize the troubles of our users. It helped the business side create a new process.

—Principal Manager, Business Transformation, Government

Practical Blueprinting gave me the right language to get the buy-in from leadership and stakeholders. The template was easy and allowed us to externalize things that were boxed up institutional knowledge and collectively raise the business acumen for everyone. That was priceless. The blueprint became a conversation piece driving healthy conversations and conflicts that elevated the quality of collaboration.  

—Innovation Strategist, Consulting 

It’s easy to talk about customer journeys. It is difficult to map them. But using Practical Blueprinting makes it easier.

—Chief Service Officer, Information Technology Consulting

We transformed our entire global talent-acquisition organization strategy using service design that started with a blueprinting session!

—UX Researcher, Technology and Manufacturing 

Blueprinting has helped us create rituals to eliminate silos and guarantee that our efforts are client-centered.

—Head of Design, Corp. Development and Digital Transformation

Loved it!!  I thought it was the most practical course I’ve taken.  I liked how you walked through the blueprinting process step by step.  I feel like I can run a blueprinting process next week!

—Course Taker

The tone, style, and content in the course was really engaging. The process is a big improvement on how we were doing things, particularly because you took it all the way through making the results actionable. Thanks for that!

—Course Taker

The Practical Blueprint helped me enormously to design better interactions with clients of our commercial programs. Thanks to it, we improve satisfaction by more than 150%.

—Head of Sales Excellence, Global Marketing Firm

Practical Blueprinting provided me with a framework which I could use to engage my colleagues and add the right amount of friction to each step by forcing us to consider all the requirements to deliver it.

—Co-Founder & Service Designer, Healthcare Services 

Ultimately, blueprinting guided alignment within the department and what new resources were missing for new hires during onboarding.

—Service Designer, Travel Rewards company

It brought teams together, broke down silos, and brought out empathy. It made people realize that there were many things that they did not know, and gave a focus on what to act on.

—Service Designer & Research Manager, Global B2B

Amazing, simply amazing! From just a short course I was able to deep dive into processes within my organization and fully understand the problems throughout the journey, identifying tactical and strategic changes for improvement.

—Digital Transformation Manager, Gov. Services

I am new to service design, and the course was very fluid and simple to understand. I was able to apply the method with an auto manufacturer in a 3-day workshop. The plan and ideation that came out of the effort were phenomenal and appreciated and owned by the CEO.

—Principal Consultant, Consulting 

As a lawyer, blueprinting helps me provide better services to my clients, and helps me think about how I create my own services in a frictionless manner.

—Partner, Law Firm

I loved everything about the Practical Blueprinting course. It was well designed, and takes the method of the blueprint and strips away all the formalities to identify issues fast. The heat map effect allows for quick identification of what needs the most attention.

—Event Designer, Self Employed

I really enjoyed this course. It’s not very often that you can get this in-depth look at how to use a methodology and to see it in action.

—Course Taker

Each section was easy and quick to digest, and I appreciate all the tools that you also include in the process of learning!

—Course Taker

This is a super accessible course. You did a great job of explaining simple ways to address complex problems. And using legos for the mock sessions is genius. All around, very fun and educational!

—Course Taker